Design icon Barbour was born over 100 years ago in South Shields, England and is still based there to this day. Not only is it a British brand soaked in heritage it also has one of the biggest and diverse fan bases ranging from royalty to rock stars. Prince Charles has had the same Barbour re-waxed numerous times and the Classic Beacon Heritage Sports jacket sold out worldwide when James Bond aka Daniel Craig sported his on screen in Skyfall. Kate Moss is seen regularly modelling hers at Glastonbury while Alex Turner is up on the stage rocking his waxy, corduroy collar jacket.

This season we have launched the Barbour Seafarer Collection in store and online. So you will be seeing a lot less of the classic wax and a lot more lightweight, nautical branded items. Barbour has drawn inspiration from their rich maritime heritage. Picking out the bold and vibrant colours taken from original catalogues in 1916 and giving them a modern edge. Many of our customers have commented on the 'new direction' Barbour has taken with this collection but in fact they couldn't be returning to their roots more. The ethos behind the original ever Barbour jacket was to make reliable all-weather jackets and trousers for sailors, fishermen and shipyard workers at the turn of the 20th century.

While naval blues and yellows reinforce the maritime feel to the collection, marigold orange is the new pop of colour that is splashed on t-shirts, dresses and parka coats. Making for a collection that we feel is ideal to take you through a very British summer but then what else would we expect from a thoroughly British brand? Shop the full Seafarer collection here.

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